Giugiaro Jahrestag
Italdesign Giugiaro: the form of contents

Since 35 years

A saga created and carried forward by two families of Piedmont, the Giugiaro family and the Mantovani family, by two generations. The activity of the Italdesign Giugiaro Group saw inception in February 1968, when Giorgetto Giugiaro and Aldo Mantovani formed Sirp S.p.A., operating under the Ital Design commercial brand identity. Its corporate name changed in 1987, to Italdesign S.p.A., and again in 1999, the year in which the Company was accepted for trading and listing on the Stock Exchange and became known as Italdesign Giugiaro.
Nowadays, there are 1,100 employees operating from different office locations, whether in Italy or abroad. The intuition fostered by Giugiaro and Mantovani about future automotive market trends led to the creation of an innovative formula for the automobile industry. In truth of fact, the Firm at Moncalieri was the forerunner of entrepreneurial services in the automotive sector and, today, a recognized leading operator in this field of business.
Sector enterprises can take advantage of Italdesign Giugiaro consultancy services, whether in terms of “turnkey” projects, which provide for a complete services offering, or individual engagements focused around styling research and design or engineering, or, prototyping construction.

Additionally, as a result of hands-on expertise pushed through by thirty-five years of operations, Italdesign Giugiaro cooperates with national and international Carmakers right from the early stages when the type of vehicle to be produced has to be defined (car size, engine power, performance, etc.), strong in the wake of in-depth knowledge into the problems faced by the automotive market and the commodities segments.
The Group has worked with lead world carmakers; the upper-edge standard of quality attached to its services is confirmed by seamless relationships with customers, who consider Italdesign Giugiaro as a reliable partner. The models designed and engineered over the years embody loyalty to the tradition of the Marque and culture of the countries to which the new vehicle is destined. Exactly those aspects, which represent the hallmark way of thinking behind the Group’s activity, have translated into the creation of models that have worked towards relaunching renowned Marques (Bugatti, Maserati ...). Reaching about 200 in number are the models created by Italdesign Giugiaro and put into production for a total of about 40 million cars on the road and over 100 are the research prototypes that worked towards evolving the automobile concept itself.

At Grand Hotel Villa d’Este

The 35 models put on show at Grand Hotel Villa d’Este for this rendezvous dedicated to Automobile Beauty and to celebrate 35 years of Italdesign Giugiaro operations are emblematic of the magnitude of the research conducted by the Designer and by the Engineer in the more fascinating realms of the automobile, a performing yet pleasurable object, which, in Italy, represents a measure of taste, equilibrium, elegance and formal education recognized without question by international acclaim.

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